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31.
Three studies were combined to examine the effects of creativity and imagination on the academic performance of design students. Study 1 conducted an exploratory factor analysis to determine the most appropriate structure of the Creativity Capability Scale (CCS) in a sample of 313 college students. The scale was a new self-report measure, and it was developed to be both empirically valid and easy to administer. A two-factor solution identified originality and useful flexibility as dimensions of human creativity. Study 2 conducted a confirmatory factor analysis to confirm the established structure of the CCS in a sample of 284 college students in design schools. In addition, we also confirmed the structure of the Imaginative Capability Scale using the same sample. A three-factor solution supported an earlier study in which human imagination was categorized into three types, namely initiating, conceiving, and transforming imaginations. The analyses of composite reliability and construct validity gave both scales good support. Study 3 further tested the effects of creativity and imagination on academic performance in a sample of 271 design students. The hypothesis of Study 3—that conceiving imagination acted as a mediator between creativity/imagination and academic performance—was partially supported. The structural model also showed that useful flexibility, initiating imagination and transforming imagination demonstrated positive, indirect effects on academic performance. Critical reflections on the results are provided. Discussions for future studies are also proposed.  相似文献   
32.
As the public is increasingly concerned about environmental issues, green management is rapidly becoming a strategic tool that can enhance a hotel's competitive advantage. This study explores how to develop the image and branding of a green hotel using the concepts of cognitive, affective and overall images. The study, based on a survey of 416 hotel users, also investigates how a green hotel image can affect behavioural intentions (i.e. intention to revisit, intention to offer positive recommendations to others and willingness to pay a premium). The findings confirm that cognitive image components (namely value and quality attributes) can exert a positive influence on a green hotel's affective and overall images. The affective image is also found to positively affect a green hotel's overall image. A green hotel's overall image, in turn, can contribute to more favourable behavioural intentions. Quality attributes were found to be more powerful than value attributes. The importance of the concept of selfish altruism and obtaining a feeling of wellbeing from a purchase were shown to be very strong. A range of theoretical and practical implications are discussed.  相似文献   
33.
We study a neoclassical growth model with the time preference determined by resources spent on imagining future pleasures along the line of Becker and Mulligan (Q J Econ 112:729–758, 1997). We introduce money into the economy via a cash-in-advance constraint and study the effect of higher seignorage taxes or higher monetary growth rates on capital, consumption and welfare in the long run. We find that if the fraction of investment constrained by cash is smaller than a threshold, the negative-monetary-growth Friedman (The Optimum Quantity of Money and Other Essays, 1969) rule does not hold and the optimal inflation rate is positive. Calibrating our model yields a mild optimal inflation rate per annum with a switch from zero inflation to optimal inflation creating a sizable welfare gain in terms of consumption equivalence.  相似文献   
34.
The paper explores why different regimes of unemployment might emerge and what the role of quantity expectations is. Suppose that both households and firms take quantity rationing expectations into account. Then it can be shown that involuntary unemployment in the sense that effecdtive demand is deficient would occur as long as households react to the quantity (constraint) expectations more strongly than firms do. We also show that only when households are more pessimistic than firms are do quantity expectations exhibit “bootstraps” property, i.e., the regime of Keynesian unemployment is more likely than that of Classical unemployment to emerge today if people expect that Keynesian unemployment will prevail tomorrow. [020]  相似文献   
35.
The tourism industry in China has undergone rapid development since 1978 and is foreseen as being the world's largest tourism market by 2020. However, no comprehensive review of literature in this context has been completed, and international academics have little understanding of China tourism research. This paper aims to provide an overview of 119 articles selected from six leading English language academic journals published from 1978 to 2008. Content analysis points to the evolving trend in Asian universities in terms of journal contributions. Consumer behavior has gained popularity as a research topic, and will likely remain as a prevalent research theme in the near future. A tendency toward multiple-authorship, rather than single authorship, and more sophisticated methodological procedures has also been found. Future analysis may focus on including other forms of publications and Chinese language journals to capture the full picture of China tourism.  相似文献   
36.
Using an expansion of the transition density function of a one‐dimensional time inhomogeneous diffusion, we obtain the first‐ and second‐order terms in the short time asymptotics of European call option prices. The method described can be generalized to any order. We then use these option prices approximations to calculate the first‐ and second‐order deviation of the implied volatility from its leading value and obtain approximations which we numerically demonstrate to be highly accurate.  相似文献   
37.
Taiwan hotels need to focus on international eMarketing because these cater to international travelers, especially with leisure travelers expected to increase in the coming years. Facebook offers a wide range of opportunities for the international eMarketing of hotels. Investigation of the current use of Facebook, as an international eMarketing tool, by six large hotels in Taiwan showed presence in Facebook and use of basic features. However, the use of different Facebook features varied. While the hotels were able to connect with international leisure travelers via Facebook for the communication of marketing messages, the reach is limited to Chinese-speaking users using Chinese as the primary language, even for hotel pages accessible through English accounts. Language use also limited interaction in spreading the message virally to the wider international leisure travelers. Employing options to accommodate English and even other languages by selecting from available language support options can enhance international eMarketing via Facebook of hotels.  相似文献   
38.
The traditional IPA model has been considered to be a decision-making tool for service quality management. However, the IPA model does not meet the assumptions of the service quality gap, and also cannot explore the connection between service quality attributes, which can easily lead to decision-making errors of service quality management. The purpose of this study is to apply the IPGA model and DEMATEL to explore the service quality improvement priority of fine-dining restaurants and the causal relationship between service quality attributes, and use it as the decision-making reference of service quality strategy planning and resource reorganizing for the restaurant industry with limited resources. The study applied the customers of 8 fine-dining restaurants in Taipei City as the study object, and there are 502 effective samples. The study result shows that the dimensions of reliability, responsiveness, and assurance are concentrated here, and are the restaurant service quality dimensions that most need to be improved from the customer perceptive. In addition, the total effect of reliability is the highest among all the service quality dimensions. Reliability and responsiveness, in addition to impacting each other, will impact assurance and empathy. According to the study result, through IPGA and DEMATEL, the service quality performance of fine-dining restaurants and the resource input priority can be grasped more objectively and accurately, which can be used as a reference for manager to plan the service quality improvement strategy.  相似文献   
39.
Based on a coproduction concept highlighted by service‐dominant logic, this study attempts to understand the antecedents and consequences of user coproduction in information system development projects. As a key contribution, we posit that user coproduction is influenced by social capital between users and developers; we then postulate that user coproduction determines the project outcomes. Paired data collected from both user representatives and developers by using a survey approach was used to test proposed hypotheses. The results showed that user coproduction has a positively significant influence on project outcomes, and social capital between user representatives and developers is also associated with user coproduction.  相似文献   
40.
The purpose of this study was to identify top managers’ competencies in hotel unit leaders perceived to be most critical for career development, and using the Fuzzy Delphi and Analytic Hierarchy Process methods to determine perceptions of the importance of various competencies in different dimensions. This study uses snowball sampling methods to collect data from 25 hotel top managers and uses qualitative and quantitative surveys, including interviews, questionnaire review and a questionnaire survey. A two-stage research design is adopted to understand the differences in perceived competency requirements better. The analytical results demonstrate the required competencies of top managers in the hotel industry, and divide them into generic and technical dimensions, 18 competency domains, and 107 competency indices. The top three most important competency domains are “leadership,” “crisis management,” and “problem-solving.” The proposed management competency framework provides an important implication for educators, practitioners, and researchers.  相似文献   
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